I-YA-VA iyinhlangano efundayo enesiko elikhuthaza futhi elisekela ukufunda okuqhubekayo, ukucabanga okujulile, ukuthatha ingozi, kanye nemibono emisha yawo wonke umuntu enkampanini.
Umbono Womkhiqizo:I-YA-VA yesikhathi esizayo kufanele ibe ngobuchwepheshe obuphezulu, igxile ezinsizeni, futhi ibe neyamazwe ngamazwe
I-Brand Mission: Amandla "Ezokuthutha" okuthuthukiswa kwebhizinisi
Inani lomkhiqizo:Ubuqotho: isisekelo somkhiqizo
Ukuqamba okusha:Umthombo wokuthuthukiswa komkhiqizo
Isibopho:Umsuka wokuzilimela umkhiqizo
Win-win:Indlela yokuba khona
I-Brand Target: Yenza umsebenzi wakho ube lula